Marketing

Publishing and Book Organizations – SF Bay Area

San Francisco Bay Area Organizations for Authors There are MANY great organizations in the San Francisco Bay Area for writers, authors and publishers! I'm not going to attempt to list them all in this post. I'd like to just highlight a few for today: Bay Area Independent Publishers Association (BAIPA), Nonfictions Authors Association (NFAA), and Women's National Book Association (WNBA). BAIPA - Bay Area [...]

2020-02-04T15:58:59-08:00February 4th, 2020|Marketing, News, Non-fiction, Publishing|

Producing Self-help Audiobooks

Got Questions or Exercises in Your Book? When working with authors about nonfiction books that have any kind of exercises or lists of questions for reflection, it's important to consider very carefully the listener experience. Imagine this: you're driving your car while listening to an audiobook.  In what would be the text edition, print or ebook, the author has a list of questions you're supposed [...]

2019-08-27T16:59:28-07:00August 27th, 2019|Marketing, News, Non-fiction|

Audiobook Marketing with Metadata

Amazon Shocker I recently attended a great presentation at BAIPA.  David Kudler and Bob Heyman presented about keywords and categories. They covered how to select them and then what to do with them. Then I attended an IBPA webinar by Joshua Tallent on the same basic topic. As an audiobook producer, I was dismayed with what I learned.  On Amazon and Audible the book [...]

2019-04-03T11:36:52-07:00February 14th, 2019|Audio, Marketing, News|

Audiobook Marketing – Social Media Strategies

Audiobook Marketing and Social Media Whether you are someone who groans at the thought of social media or someone who is excited by new ideas on how to use social media to market your audiobook, this post is for you. Social Media Grumps Social media can be overwhelming when we start to dive into all the many potential ways to do it, the time [...]

2017-10-30T12:32:04-07:00October 30th, 2017|Audio, Audio books, Audiobook, Marketing, Marketing|
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