In this episode of Audiobook Connection, host Becky Parker Geist takes you on a journey beyond the traditional audiobook studio. She shares powerful lessons from seasoned publishing expert Brian Judd, including fresh strategies for audiobook marketing and bulk sales. Learn why you should stop focusing on selling books and start thinking about delivering meaningful experiences to your audience. Discover how targeting niche markets—from pet stores to travel gear shops—can create new opportunities for your audiobook sales. Plus, find out how Amplify Audiobooks is teaming up with Judd’s bulk sales system to help authors reach wider audiences through nontraditional distribution channels.
Whether you’re an author, narrator, or audiobook producer, this episode is packed with practical marketing tips and inspiration to amplify your reach.
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In this second episode in the Audiobook Distribution Shakeup Series, Becky dives deep into the recent changes announced by ACX. As the audiobook industry shifts, authors are facing new contractual models that demand quick decisions. Is the new "member value" calculation actually working in your favor, or is it just another way for the Amazon ecosystem to capture more revenue?
Becky breaks down the complexities of the new ACX model, including:
- The "Member Value" Mystery: What does the new royalty calculation actually mean for your bottom line?
- Exclusivity vs. Freedom: The pros and cons of the 50% exclusive royalty rate and the new 90-day minimum rule.
- Discovery and Promotion: Decoding WhisperSync, built-in discovery, and the costs of Amazon advertising.
- Better Alternatives: A comparison between ACX and high-control platforms like AMPlify Audiobooks, where authors earn significantly higher royalties and maintain total control over pricing and marketing.
Whether you are a seasoned author, a narrator, or a publisher, this episode provides the clarity you need to navigate the changing landscape of audiobook distribution.
Resources Mentioned:- Amplify Audiobooks: amplifyaudiobooks.com
- Contact Pro Audio Voices: proaudiovoices.com
- View the video of this episode
#Audiobooks #SelfPublishing #AuthorTips #AudiobookDistribution #AmplifyAudiobooks #PublishingIndustry #IndieAuthors
The audiobook landscape is shifting under the feet of authors, and staying informed is no longer optional—it's essential for your success. In this episode, Becky breaks down the major industry changes hitting platforms like ACX, Spotify, and InAudio, and explains why the old rules of distribution no longer apply.
In this episode, we dive into:
- The ACX Royalty Shift: What the move from "retail price" to "member value" actually means for your bottom line and why the math might be working against you.
- The Findaway/Spotify Split: Navigating the transition from Findaway Voices to the new landscape of Spotify for Authors and InAudio.
- The Power of Direct Engagement: Why traditional retailers prioritize transactions while new models prioritize connection.
- AMPlify Audiobooks: An inside look at how the new version of AMPlify Audiobooks is changing the game by offering up to 4x higher royalties, complete pricing control, and community-building tools designed to turn listeners into fans.
Whether you are an indie author trying to earn back your production investment or a narrator looking to understand the market, this episode provides the clarity you need to navigate these massive changes.
Coming Up in This Series:
- ACX Decoded: Why the math still favors direct platforms.
- Going Wide vs. Going Direct: Weighing your distribution options.
- Building a Winning Distribution Strategy: A roadmap for your audio career.
Resources & Links:
- Amplify Audiobooks: https://amplifyaudiobooks.com/
- Pro Audio Voices: Schedule a call with Becky: proaudiovoices.com
- Authors Republic: For broad distribution alternatives: https://www.authorsrepublic.com/
View the video of this episode
#Audiobooks #IndieAuthor #AudiobookDistribution #ACX #AmplifyAudiobooks #AuthorTips #PublishingNews
In this episode, Becky concludes her series on the Ultimate Audiobook Launch Strategy. Moving beyond the initial setup, Becky dives into how authors can move from "selling" to "storytelling" by activating their existing audience ecosystem.
Learn how to leverage your current following—from friends and family to mailing lists and social media—to build genuine momentum. Becky shares actionable strategies for marketing your audiobook without being a "bullhorn," including:
- Activating Your Ecosystem: Using newsletters, guest blogging, speaking engagements, and podcast interviews to share the "behind-the-scenes" journey of your production.
- Building Strategic Partnerships: How to collaborate with aligned communities, non-profits, and niche groups (like book clubs or advocacy organizations) using targeted discount codes.
- The Power of Storytelling: Moving away from hard sales by sharing the emotional impact and accessibility benefits of your audio content.
- Maintaining Momentum: Strategies for post-launch engagement, including responding to listener reflections and hosting live events.
- The AMPlify Advantage: A deep dive into why launching on AMPlify Audiobooks provides higher royalties, direct listener connection, and unique tools like "Marketing Quests"—gamified, step-by-step guides designed to take the guesswork out of your marketing journey.
Whether you are a new author or an established creator, this episode provides the roadmap to stop whispering into the void and start building a thriving community around your voice.
- AMPlify Audiobooks: AmplifyAudiobooks.com
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