Self-help and personal development authors rejoice! It’s that time of the year where readers and listeners everywhere are making resolutions, setting goals, and planning big changes in their lives — which means they need you the most right now! So how can you most effectively leverage this time to reach a bigger audience and boost your audiobook sales? In this episode, I’ll be sharing pre-launch tips to build momentum, how to select the juiciest clips for your promotion efforts, and choosing the right platform for avoiding critical launch delays. I’ll help you see your marketing efforts as more than a one-time launch or an endless marathon and tune into the ‘seasons’ that will guide you toward the best marketing timing. It’s time to harness every bit of leverage you have in 2021!