Audiobook audiences and podcast listeners have one great thing in common — they LOVE consuming audio content! The podcast format is an incredible way to expand your audience and drive sales with a wealth of content you already have. In today’s episode, learn the many ways you can structure an audiobook-based podcast, how to edit in complimentary content with listener experience in mind, and how to choose segments that generate excitement and interest. I’ll also give you tips on leveraging breaks for promotion, editing, and crafting a compelling intro and outro. With some smart strategies and a little editing magic, you can open yourself to a whole new audience in less time than you think!