In a continuation of last week’s episode, host Becky Parker Geist discusses ways to maximize the effects of your content to most benefit your listeners as well as yourself. What sort of bonus material is appropriate for a children’s audiobook? What can be marketed towards parents and educators but also be entertaining for children? How do you answer your customers’ question of “what else do you have to offer” once they are done listening to your audiobook? All this and more will be discussed as well as how to get creative with your content and stand out from competitors.