Do you have a crystal clear picture of who your target audience is? If not, today you’re in luck! Understanding your audiobook’s prime listeners affects so much more than marketing…it shapes all aspects of your production, too! Today I’ll be tips on bringing your target into laser-focus so that you can reach them with ease. I’ll also describe each facet of production that your target audience shapes, from narrator choice to tone (and beyond). Don’t miss my specific, side-by-side narration examples to drive the concepts home!



  • Understand your target audience.
  • What facets of production are shaped by your target audience.